The first stage is selection of raw materials. We use high-quality ingredients from domestic and foreign suppliers, as well as ingredients of our own production. At this stage, we try to find the optimal components of the future beer, abstracting from brands and prices, making our choice according to the quality characteristics of raw materials.
An important step is to develop a recipe for our experimental brewery. Our technologist brews a few test lots, experimenting with the ingredients. Then the samples are sent to a tasting to all the participants, who are experts of our team. We choose the best version and then correct the shortcomings of the recipe and again cook a trial lot with all the adjustments.
Product development is conducted in parallel with the creation of the label design, to which we also pay great attention. Only after we like the result ourselves, it is time for the next stage.
We go with a recipe to the factory, we brew taking into account all the features of the equipment of a larger brewery and wait with bated breath for the first lot. We taste the variety once again and in case of a positive decision, the product is sent to the end consumer.
We hold presentations with product tastings to inform consumers about our new products.
But this is not the end of the work, the team of our distributors collects feedback from all the places where our products are presented and with the help of the brand manager this information is returned to the main philosopher and creator of the project - to our technologist, who analyzes all the information in detail and makes final adjustments to the variety on its basis.